Home » News » Sony shares fall after Microsoft defeats FTC’s case against Activision deal

Sony shares fall after Microsoft defeats FTC’s case against Activision deal

12 July 2023 By News Team

Sony Group Corp. shares fell as much as 2.7% Wednesday in Tokyo after a US federal judge ruled in favour of Microsoft Corp.‘s $69 billion takeover of Activision Blizzard Inc. 

Redmond, Washington-based Microsoft has said it intends to keep the game on Sony’s platform, pointing to its competitor’s much bigger share of the console market.

US District Judge Jacqueline Scott Corley in San Francisco ruled in favour of Microsoft Tuesday, finding the US Federal Trade Commission didn’t prove the combination with Activision would harm competition for gaming.

She extended a temporary restraining order that blocks Microsoft from closing the deal until midnight US West Coast time on Friday.

The FTC is leaning toward appealing the decision, Bloomberg News reported. Sony did not respond to a request for comment.

Call of Duty is among the world’s most profitable game series, with millions of fans playing its latest iteration every year.

For Sony, Microsoft’s control of the franchise would make business harder even if the game remains on PlayStation.

This is “big news and potentially very negative for Sony,” said Asymmetric Advisors strategist Amir Anvarzadeh. Many PlayStation owners use their consoles solely to play Call of Duty games, purchasing the game at full cost, while Microsoft will likely make the game free on its Xbox Game Pass service, he said in a separate note to investors.

Sony also faces a £5 billion suit from UK consumers who argue the royalty fees the Tokyo-based company charges third-party developers inflate game prices.

Such fees account for half of the company’s game software sales, Anvarzadeh said.

Source: https://mybroadband.co.za/news/business/499855-sony-shares-fall-after-microsoft-defeats-ftcs-case-against-activision-deal.html